Relation With Mata Tag And SEO

Meta Tag is one of the very important task in SEO . Meta Tags are providing information about your website to the Search Engines and also to the Users. Unique and meaningful meta tags are useful for attracts user on our website. We are creating meta tags after the completion of Keyword Research .Meta tags are improve the Position of your web site page in all the search engines. They are just like a tool that will improve your position in search engines.Resons behind this mostly search engine look the body of your web site page that help for improve web site ranking.Geting the high search engine rankings put the main keywords in meta tags.
Do This Before Put the Meta Tags?

• Select the relevant keywords.
• All site content based on these keywords.
• Title tag using the same keywords.
• Description tag based on these keywords.

The meta tags in every page on your website should be different.You should spend as more time and effort that what visitors are typing into the search box at the search engines as what you spend on designing your pages.On the one page we carefully selected out META TAGS, on the other we did not.

1.META DESCRIPTION: Tag looks like

meta name="DESCRIPTION" content="The text will appear on website page."

The description must interesting and relevant.You should not go more than about 500 characters also keyword are not repeating otherwise it take spamming.

2.META KEYWORDS:This tag look like this:
meta name="KEYWORDS" content="All Keyword Related to web site".

Make sure your keywords are relevant to your web site page content and not repeated.
3.TITLE:The Title tag is look like

title "Secrets of META TAGS explained" /title
The most important tag is the TITLE. This is the heading people will see in the Search Engines and is what will make them click on your link or not. Be sure to make your Title as interesting and eye catching as possible.

4.Author:The name of the person who authored the page
meta name="author" content="Emory Rowland".

5.Revisit:How often to tell the spiders to come back
meta name="revisit-after" content="10 days".

6.Refresh: This field must contain a URL that refers the page to another link in a specified number of seconds
meta http-equiv="refresh" content="120; url=http://www.mywebsite.com".

7.Expires: The date when the content expires
meta http-equiv="expires" content="Wed, 15 Jan 2006 25:20:025GMT"

8.Robot : This tag is look like this tags.

meta name="robots" content="nofollow". the attribute of thi s tag is

All – Robots may traverse and index the page

No Index – Robots may traverse but not index the page

No Follow – Robots may index the page but not follow it

None – Robots may neither index nor traverse the page.

What is Off Page Optimization and Getting One Way Links Factors

Off Page Optimization is strategies for getting the traffic on your web page and one way link.maximize the performance of your website in search engines, these techniqe include the following thing .

• One way link Exchange
• Directory Submission
• Article submission
• Submission of classified adds
• Press Release Submission
• Social Network site submission
• Rss submission
• Atom submission of article
• Fourm Posting
• Blog Posting

Factors Of the On Page Optimization

1. Domain Name : Domain name that will allow you to include your most important keyword. always use domain name with keyword.

2. TITLE-Tag : Use different Title Tags for all pages The most important sentence on any web page is the title tag. The title tag gives the search engine a good indication as to what your page is all about. It not contain more than 10-12 words.

3. Header Tag: Used h1 tag for heading and h2 for sub heading.

4. Description Tag : The description tag is the most important paragraph on any page. It should contain not more than around 25-30 words.

5.Keyword Tag: It is a most importent part of on page optimization.it contain all the keyword related to your web site used by user when he search for particular information .it not more then 10 to 20 words and also not repeting for spamming point of view.

6.Alt Tags :Image alternate-text tags are used when image is part of a hyperlink.used keyword in image tage .

Type Of Web Page Optimization

1. On Page Optimization
2. Off page Optimization

On Page Optimization:On Page Optimization is a way of making your web site search engine friendly by making your code compliant with search engine standards. This process will not increase your PageRank but will make it easier for search engines to know what your webpage is about. Thus, making it possible for search engines to send targeted traffic to your webpage.

What is Search Engine

Search Engine is online database contain diffrent type of information related to all over world.where we find the information use of specified keywords and returns the list of documents.it has some component
1. search engine software
2.spider software
3.relevancy algorithim
there are alot of search engine used in the internet some are most ly used by user like
1.Google
2.MSN
3.Yahoo
4.Altavista

Working Of Search Engine Optimization

The first basic truth you need to learn about SEO is that search engines are not humans. While this might be obvious for everybody, the differences between how humans and search engines view web pages aren't. Unlike humans, search engines are text-driven. Although technology advances rapidly, search engines are far from intelligent creatures that can feel the beauty of a cool design or enjoy the sounds and movement in movies. Instead, search engines crawl the Web, looking at particular site items (mainly text) to get an idea what a site is about. This brief explanation is not the most precise because as we will see next, search engines perform several activities in order to deliver search results – crawling, indexing, processing, calculating relevancy, and retrieving.

First, search engines crawl the Web to see what is there. This task is performed by e piece of software, called a crawler or a spider (or Googlebot, as is the case with Google). Spiders follow links from one page to another and index everything they find on their way. Having in mind the number of pages on the Web (over 20 billion), it is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified. Sometimes crawlers will not visit your site for a month or two, so during this time your SEO efforts will not be rewarded. But there is nothing you can do about it, so just keep quiet.

What you can do is to check what a crawler sees from your site. As already mentioned, crawlers are not humans and they do not see images, Flash movies, JavaScript, frames, password-protected pages and directories, so if you have tons of these on your site, you'd better run the Spider Simulator below to see if these goodies are viewable by the spider. If they are not viewable, they will not be spidered, not indexed, not processed, etc. - in a word they will be non-existent for search engines.

After a page is crawled, the next step is to index its content. The indexed page is stored in a giant database, from where it can later be retrieved. Essentially, the process of indexing is identifying the words and expressions that best describe the page and assigning the page to particular keywords. For a human it will not be possible to process such amounts of information but generally search engines deal just fine with this task. Sometimes they might not get the meaning of a page right but if you help them by optimizing it, it will be easier for them to classify your pages correctly and for you – to get higher rankings.

When a search request comes, the search engine processes it – i.e. it compares the search string in the search request with the indexed pages in the database. Since it is likely that more than one pages (practically it is millions of pages) contains the search string, the search engine starts calculating the relevancy of each of the pages in its index to the search string.

There are various algorithms to calculate relevancy. Each of these algorithms has different relative weights for common factors like keyword density, links, or metatags. That is why different search engines give different search results pages for the same search string. What is more, it is a known fact that all major search engines, like Yahoo!, Google, MSN, etc. periodically change their algorithms and if you want to keep at the top, you also need to adapt your pages to the latest changes. This is one reason (the other is your competitors) to devote permanent efforts to SEO, if you'd like to be at the top.

The last step in search engines' activity is retrieving the results. Basically, it is nothing more than simply displaying them in the browser – i.e. the endless pages of search results that are sorted from the most relevant to the least relevant sites.
Article Source:http://www.webconfs.com/seo-tutorial/introduction-to-seo.php

Search Engine Optimization

Search Engine Optimization (SEO) is often considered the more technical part of Web marketing. This is true because SEO does help in the promotion of sites and at the same time it requires some technical knowledge – at least familiarity with basic HTML. SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text. Generally, SEO can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.

One of the basic truths in SEO is that even if you do all the things that are necessary to do, this does not automatically guarantee you top ratings but if you neglect basic rules, this certainly will not go unnoticed. Also, if you set realistic goals – i.e to get into the top 30 results in Google for a particular keyword, rather than be the number one for 10 keywords in 5 search engines, you will feel happier and more satisfied with your results.

Although SEO helps to increase the traffic to one's site, SEO is not advertising. Of course, you can be included in paid search results for given keywords but basically the idea behind the SEO techniques is to get top placement because your site is relevant to a particular search term, not because you pay.

SEO can be a 30-minute job or a permanent activity. Sometimes it is enough to do some generic SEO in order to get high in search engines – for instance, if you are a leader for rare keywords, then you do not have a lot to do in order to get decent placement. But in most cases, if you really want to be at the top, you need to pay special attention to SEO and devote significant amounts of time and effort to it. Even if you plan to do some basic SEO, it is essential that you understand how search engines work and which items are most important in SEO.
Article Source:http://www.webconfs.com/seo-tutorial/introduction-to-seo.php