Thursday, July 31, 2008

Black Hat Techniques Used In SEO Hat Search Engine.

1. Hidden Content:

Hidden content will not be visible to the end user of the site.Comment tags look like this

!-- Comment Tag --

comment tag being used incorrectly

!—seo company india,seo india,seo services india,internet marketing india --

Use of the noscript tag.

The noscript tag should be used to inform a user that a script is being used but their browser either doesn’t support the script language used or.

similar ways include the noframes tag and hidden inputs in forms.

2.Meta Keyword Stuffing:

Two Meta tags that are generally used to inform search engines for content on the page. They reside between the head tag of a page The meta description should be used to describe the content of your page with 1 or 2 sentences, 3 at most.Usually webmasters will put repeated keywords toward the bottom of the page where most visitors can't see them. They can also use invisible text, text with a color matching the page's background. Since search engine spiders read content through the page's HTML code, they detect text even if people can't see it. Some search engine spiders can identify and ignore text that matches the page's background color.

3. Meta Keywords:

Meta Keywords should be a short words that inform of the main focus of the page.

4.Doorway Pages:

Doorway or Gateway pages are pages designed for SE and not for the user. They are basically fake pages that are stuffed with content and highly optimised for 1 or 2 keywords that link to a target or landing page. The end user never sees these pages because they are automatically redirected to the target page.

5.Page stuffing :

Webmasters first create a Web page that appears high up in search result and make a duplicate page also contain high result means make diffrent page with same content.Most search engine spiders are able to compare pages against each other and determine if two different pages have the same content

6. Link Farming:

Link Farming are popular black hat SEO techniques Because many search engines look at links to determine a Web page's relevancy, some webmasters buy links from other sites to boost a page's rank. A link farm is a collection of Web pages that all interlink with one another in order to increase each page's rank.

7.Cloaking:

In cloaking the content presented to the search engine spider is different from that presented to the users' browser. This technology is commonly used to present differing content to each search engine The purpose of cloaking is to mislead search engines so they display the page which would not be displayed. The website that uses clocking method is considered as spam

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